Our principles are that:
- Our commitment to the improvement of the villagers’ lives is long – term;
- All the people with whom we work are dignified by our respect;
- Young people should have access to an education leading them to economic stability and independence;
- Women's health and wellbeing should be safeguarded; they should live in a safe and supportive environment; and they should be able to achieve economic independence within their own Communities in a culturally relevant manner;
- We should support the neediest in the villages;
- We will work with government and other non-profit organisations to drive sustainable, transformational ways of changing people's lives for the good;
- We will bring together different communities to share ideas and problems and to find new ways for them to generate income;
- We will ensure that all the funds we receive are used honestly and without corruption for the purposes identified by the charity;
- We will ensure that at least 95% of all funds we raise are directly used to fulfil our objectives.